Africa Providing Greater Returns for Western Investment
For years, foreign businessmen shunned Africa with Massive Investment Opportunities in Africa. They saw the continent as a highly risky destination for investment and Incentives in Africa. But in the past decade, much of that has changed, with many saying Africa now presents a great potential for business growth and ultimately poverty reduction.
Jennifer Potter is the CEO of the Initiative for Global Development, a network of business executives trying to increase investment in Africa region and also in developing countries. She recently held a meeting in New York, where American and African CEOs came together to build personal relationships and share information about business opportunities and also marking as the potential Business Investment in African continent.
Africa which is contributing quite some as a part of Incentives based on the Investments in different parts and even suburbs of Africa. The potential Western Investments do yield greater profits in Long term Investment Planning in Africa. Keeping things aside the new Short Term Investments in Africa are picking quite fast as even from the different countries of Africa want to share up their resources in Africa. She attributes the low rate of investment on a lack of information about Africa’s economic potential. Part of her job is to change this attitude by highlighting the potential for huge returns for those with the courage to invest.
“The [upside] investment opportunities in Africa are enormous but they are not on the radar necessarily of the investment firms….”
That’s now changing.
